THE MARKET FOR HOME, LIFESTYLE + GIFT

August 19 - 22
Handmade® Global Design
August 20 - 23
Home | Lifestyle | Handmade
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Javits Center, NYC

Industry Insights


How To Build A West Coast Brand People Love

Today, retailers know that they need to be more than a single destination for one particular category. Merchandising like goods and products is key to cashwrap success. Over the past 15 years, the smartest retailers have evolved into becoming lifestyle companies themselves through leveraging the brands they carry and causes their customers care about. We…

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How to Leverage 2017 Pantone Color Trends

Discover nine amazing trends that come from 112 new graphic colors that translate into 1,867 possibilities. In March 2016, Pantone released 112 new graphic colors aimed at infusing new possibilities into design. The colors translate into 1,867 mix use cases in 2017. Leatrice (Lee) Eiseman, executive director of the Pantone Color Institute, said the set…

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The Statement of 2017 –– Mixed Metals & Materials

home decor trends

Did we call it, or what? The statement trend for the end of 2016 that will carry on into 2017 is the sophisticated evolution of mixed metals. From acid dips and satin dips to oxidized copper pots and hand-soldered jewelry, every finish imaginable could be found in tabletop decor, gifts, and fashion accessories. The mixed…

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2016-2017 Trend Report

The NY NOW® summer 2016 market was filled with thousands of new and returning exhibitors from established brands to emerging artisans. Designers were prouder than ever to show off tens of thousands of new and on-trend products throughout the HOME, LIFESTYLE, and HANDMADE Collections. From colorful global goods to handcrafted holiday accessories to decorative table tops, the products featured on the floor managed to…

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How To Navigate The World Of Home Furnishings & Decor

There’s a lot happening in home. From furnishing to tabletop, search through items large and small has seemingly become a daunting task for buyers. Why? Because we simply have so many choices! While it may seem like design is in anything goes phase – the good news is that we are not. According to Jonathan…

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Four Interior Design Trends the Celebs Are Watching

This year, we launched a mini trend report for NY NOW buyers. Helping our attendees find the best products that keep up with the latest trends is one of our greatest passions. From tabletop, textiles and men’s products, to contemporary design and individual elements such as wood, we scour the show floor to help you find…

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7 Tabletop Trends You Didn’t See Coming

2016 is shaping up to be a very interesting year in terms of the influence on tabletop accessories and small gourmet items. The two largest trends in design are going to make dinner parties and entertaining the focus of the conversations for people using the items found in the kitchen and dining room. A Return…

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How to Make Snapchat Work for Your Retail Business

What Is Snapchat? Did you know Snapchat is the fastest growing social network right now? If you don’t already know about the tool, it’s a fun photo/video messaging app that allows users to snap disappearing photos and short 15 second videos in real time. Users can send their snaps directly to friends, where they disappear…

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What’s Trending with Men

A look at the male shopper and what buyers are purchasing to meet their personal grooming and hobby needs For 2016, it is important to look at products marketed to men since men have been considered an uber trendy and profitable group to cater to in recent history. Some studies go as far as reporting…

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How to Merchandise Your Store So Customers Will Shop

You can have the best product on the planet, but if your merchandising strategy isn’t optimized to bring value to your target customer, you’re missing the opportunity to drive massive sales. With retail merchandising, like most anything else, the difference between good and great is in the details. Incredible food without the visual appeal is…

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