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press Release

FIVE PERSONAL CARE + WELLNESS BEST NEW PRODUCT AWARDS PRESENTED TO NY NOW EXHIBITORS
Holiday Candela Collection By TOCCA LLC Named “Best of Market”


NEW YORK, NY, August 15, 2014… Five companies from across the United States and Canada were named Personal Care + Wellness Best New Product Award winners today, with TOCCA, LLC product receiving the “Best of Market” award for its Holiday Candela Collection.  This product and four other individual category winners are eligible for NY NOW’s “Best of LIFESTYLE” Award, which will be determined by online balloting – at www.facebook.com/nynowmarket – during the Summer 2014 edition of NY NOW®, the Market for Home + Lifestyle (formerly NYIGF®), which runs through Wednesday, August 20, at New York City’s Jacob K. Javits Convention Center.

In addition to the “Best of Market” distinction, four other Personal Care + Wellness Best New Product Awards were presented in the categories of Bath & Body, Beauty Accessory, Natural/Organic and Packaging. A panel of trade editors select winners and finalists based on criteria including innovation in design, creative use of materials/construction and new fiber, material or technology.

The summer 2014 winners and finalists are:

BEST OF MARKET:
TOCCA LLC (New York, NY) for its Holiday Candela Collection, classic holiday home fragrance scents individually housed in gold embellished cartons. Each limited edition scent is hand-poured into custom designed scalloped glass. The Collection is available in Marrakesh (Vanilla Tabak), Chamonix (Rosemary Pine) and Meribel (Vanilla Fig).

BATH & BODY CATEGORY:
Winner: Soap & Paper Factory (Congers, NY) for its Snow Drop Hand Cream Collection, a quartet of Shea Butter Hand Creams, which is small batched and available in four fragrances: Creamy Peppermint, Winter Vanilla, Frosted Pine and Holiday Spice.
Finalist: The Men’s Soap Shop (Worcester, MA) for its Quatro Grooming Set.
Finalist: European Soaps, LLC (Seattle, WA) for its No.63 Men’s Collection.

BEAUTY ACCESSORY CATEGORY:
Winner: ILLUME® (Minneapolis, MN) for its Go Be Lovely™ Gift Set, a duo of lavish hand creme and solid perfume in a mini slide tin, which is available in five fragrances: Anemone, Cactus Verde, Coconut Milk Mango, Desert Tulip and Thai Lily.
Finalist: Olivina (Franklin, TN) for its Cypress & Fir 3-wick Candle.
Finalist: Carriere Freres candles represented by KVD NYC Inc. (New York, NY) for its Tomato candle.

NATURAL/ORGANIC CATEGORY:
Winner: MSC Skin Care + Home
(Brooklyn, NY) for its Bourbon Vanilla and Oak Collection, a five year anniversary scent collection with a natural scent fusion of fresh vanilla bean, imported from Madagascar, complemented by deep and woody oak. This unisex scent is featured in both an artisan soap and soy candle.
Finalist: Anointment® Natural Skin Care Inc. (Sackville, New Brunswick, Canada) for its Nipple Butter.
Finalist: Pearl & Daisy Natural Soap Company (Debert, Nova Scotia, Canada) for its Fresh Complexion Facial Mask.

PACKAGING CATEGORY:
Winner: Liaison de Parfum represented by KVD NYC Inc. (New York, NY) for its Liaison de Parfum fragrance collection by Austrian perfumer Nana de Bary. The new line, which is made in France, is composed of four distinctive scents, each an homage to one of the four seasons or stages of a life well-lived.
Finalist: Thymes (Minneapolis, MN) for its Mirabelle Plum Poured Candle.
Finalist: K. Hall Studio, Inc. (St. Louis, MO) for its Pomegranate Solid Perfume.

“From a crowded field of eligible products, these winners and finalists stand out for their fresh and innovative approach to personal care product design and function,” said Melissa Engongoro, Personal Care + Wellness sales manager. “We tapped into the judges’ perspectives, based on their daily exposure to product introductions, to identify the best.”

All five winning products automatically qualify for the NY NOW “Best of LIFESTYLE” Award, which will be determined through online voting at www.facebook.com/nynowmarket. “Peoples’ Choice” balloting runs August 16-19, and the winner will be announced on August 20, at the conclusion of the summer 2014 edition of NY NOW.

The Best New Product Award judges were: Tina Benitez-Eves, Gifts & Decorative Accessories; Nancy Jeffries, Happi Magazine; Claire Johnson, Giftware News; Regina Molaro, Beauty Store Business; Becky Tyre, GIFT SHOP; and Victoria Wurdinger, Salon Today.

Presented as part of NY NOW’s LIFESTYLE Collection, Personal Care + Wellness features nearly 100 companies offering offers a targeted mix of perfumes, skincare, bath & body care, beauty accessories, hair care, natural/organic products and well-being lines. NY NOW’s four comprehensive collections – HOME, LIFESTYLE, HANDMADE and NEW! – encompass 100,000 products in 400+ product categories. Some 33,000 attendees from all 50 states and more than 80 countries worldwide are expected. Information and registration is available online at www.nynow.com.

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NOTE: Individual product photographs and group shot of award winners are available upon request. Contact SandyLee@CathySteelAssociates.com to request images.