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FREE PR OPPORTUNITIES SUMMER 2018

Giftware News

Issue Date: July/August 2018

Deadline: June 15, 2018

Topic: Editors are preparing the July/August 2018 issue and looking for NY NOW exhibitors that offer the following products: jewelry and accessories, American-made, handmade, southwest desert, housewares, home entertaining.

Special Instructions: For each product submitted, please provide company name, product name, a short product description (15-20 words max), a high-res image (1MB or 300 dpi JPG or TIF file), website and phone number for buyers, and NY NOW booth number. For multiple or large images, please do not include attachments and provide a Dropbox or similar link instead.

Contact: Jim Negen, jnegen@talcott.com

Independent Retailer

Issue Date: August 2018

Deadline: July 1, 2018

Topic: Independent Retailer is the leading trade publication for independent retail store owners and each month, it delivers in-depth news and feature stories targeted to everyday business needs like new products, merchandise and technology trends, marketing, management and much more. Editors are currently accepting product submissions from a wide range of NY NOW exhibitors across every category of the market.

Special Instructions: Please provide company name, product name, a short product description, a low-res thumbnail image and NY NOW booth number.

Contact: Meaghan Brophy, meaghanb@sumnercom.com

Gift Shop

Issue Date: Fall 2018

Deadline: July 13, 2018

Topic: Editors are preparing the fall 2018 issue and looking for NY NOW exhibitors that offer the following products: botany (products featuring green plants, trees and leaves; flowers; retro renderings; fruits and veggies; from the farm), chocolate and candy, recycled and repurposed, frames and desk accessories, pillows and throws, souvenirs and gifts, stocking stuffers and impulse buys, Valentine's Day, candles and home fragrance, specialty foods, Made in America, new parents, resort, housewares, kitchenware and tabletop.

Special Instructions: Complete the form at the link below to submit your new products for consideration.  Please limit submission to 10, single-product images. Silhouette-style photos only (those having product against white backgrounds) for Trend Report and Showcase submissions; lifestyle shots may be sent in consideration to kick off the Trend Report or feature stories. No photo collages please. Please, no websites, logos, prices, product #s or copyright symbols included on the image. Images must be 300 dpi, at least 7” wide and CMYK. TIFF files are preferred. When emailing or transferring images, please zip everything into one file.  Be sure to include your mailing address in the appropriate field. Please ensure to include your NY NOW booth number in your submission as well!

Contact: https://giftshopmag.com/submissions/

House & Home Magazine

Issue Date: August 2018

Deadline: July 1, 2018

Topic: House & Home is a Canadian publication and in the August issue, editors will be featuring an "embroidery" product story and photo spread. NY NOW exhibitors that offer embroidered products are invited to submit information for consideration. Products submitted must be available for the Canadian market.

Special Instructions: Please provide company name, product name, a short product description, a high-res image (lifestyle image is preferred), and NY NOW booth number.

Contact:  Lauren Petroff, lpetroff@hhmedia.com

Organic Spa Magazine

Issue Date: Ongoing

Deadline: Ongoing

Topic: In every issue, the publication features kitchen & tabletop products, furnishings & textiles, notebooks, bags and more. NY NOW exhibitors with these types of products are invited to submit for potential inclusion.

Special Instructions: Please provide company name, product name, a short product description, and NY NOW booth number. Please do not include any photos; if interested in photos, an editor will be in touch with you to request them.

Contact:  Rona Berg, rona@organicspamagazine.com

Smart Retailer

Issue Date: Ongoing

Deadline: Ongoing

Topic: In every issue, the publication features a New & Noteworthy column and is always looking for new artisans and companies to feature. New brands and designers, or companies with new products are invited to submit for potential inclusion.

Special Instructions: Please provide company name, product name, a short product description, NY NOW booth number, as well as contact info for retailers to order from (website, phone number, email, fax, etc.). Please also attach a high-res image (300 dpi).

Contact: Stephanie Finnegan, stephfinnegan@hotmail.com

Displays Provide Merchandising Ideas and Inspiration

Gift Show Exhibits Offer Trend Insights

NY NOW's special displays showcase the latest trends in color and design, as well as emerging consumer trends, such as sustainability and American-made products. Curated by industry experts, NY NOW's themed exhibits showcase the very best in gift and home products, in exceptionally merchandised vignettes. NY NOW's product awards spotlight the most innovative new home and lifestyle products in multiple categories and themes. More than 50 products are designated as award winners by panels of trade and consumer editors and industry experts, as well as by popular vote conducted via online balloting. Exhibitor participation is free for these displays and awards, but pre-registration is required for most.

NY NOW's popular sustainability: design for a better world® exhibit showcases the best in eco-friendly and socially-responsible design. Ilene Shaw of Shaw+Co curates exhibitor submissions and selects products which are both well-designed and responsibly produced – some by wind power, some by hydro-electricity, some by hand using ages-old techniques and others by indigenous artisans working in Fair-Trade conditions.

NY NOW’s destination: new display highlights products new to the market as of March 1, 2018. This is open to all exhibitors.

Our Best New Product Awards recognizes the exceptional offerings across the market. From hundreds of exhibitor submissions, a panel of trade and consumer editors select winners from nine of the sections within the HOME, LIFESTYLE and HANDMADE collections, as well as one “best of market” distinction. The Eco Choice Awards, determine winners in three categories: Most Innovative, Most Sellable and Most Sensitive Use of Materials based off the sustainability exhibit.

Independent panels of experts – whether designers, retailers or manufacturers – determine winners of two other awards. The Accent on Design Awards, recognize excellence in product and booth design in categories including Best Product, Best Collection, Best Booth and more. The Accent on Design Bloggers’ Choice Awards recognize individual products that select bloggers and taste-makers deem to be the “next big thing.”

Beyond product and exhibitor awards, NY NOW also is a proud sponsor of Gifts & Decorative Accessories annual Retailer Excellence Awards, taking place each Summer market, which recognizes excellence in four retail categories – visual merchandising, store design, marketing achievement and store events – as well as individual achievement with Rep of the Year and Rising Star awards.

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