WE’LL GET BUYERS TO THE MARKET, BUT HOW WILL YOU GET THEM TO YOUR BOOTH?
Expose your brand and market to over 65,000 industry professionals with multiple impressions before, during, and after the market with custom digital and print promotional opportunities. The NY NOW Market Planner will offer direct access to a list of buyers who match your exhibitor profile by category, and the opportunity to market to these contacts via private messaging.
There is no better way to maximize your brand impressions than onsite when more than 23,000 buyers and 300+ members of the media become your captive audience for four days. Stand apart from your competition and get noticed with key sponsorship opportunities that position your company in high-visibility locations, with prices that match any budget. Start planning today to maximize your exposure and your results.
Do you want help developing materials that tell your brand and product story? The NY NOW marketing team is here to help! Email: firstname.lastname@example.org
Want to reach our audience with your custom e-blasts or postcard? Contact Gregry Gilroy with Reach Marketing, our official list rental provider at 845-201-5329 to schedule your e-blast or mailing. Gregry will work within your budget to help you to reach your target segment of the NY NOW attendee list. Ability to provide creative required. Pricing options available.
Add the Official NY NOW Logo to Your Buyer Promotions
As you announce your presence at NY NOW to your audience, you may utilize NY NOW’s name and logo in your marketing materials solely and directly in connection with exhibiting at NY NOW. However, under no circumstances may you ever modify in any way the name, logo, or other trademarks of NY NOW. Brand guidelines will be provided along with the logo.
Get unparalleled brand exposure to thousands of attendees visiting this page before, during and after the Market. Your image links to a dedicated page with your company bio and three additional images + link to your company website. Ad must be provided 500 pixels wide. Limit 8 exhibitor spotlights per month.
Cost per Exhibitor Spotlight: $250/ month during Oct'18 and Nov'18; $500/month during Dec'18 and Jan'19
Featured Spotlight- Home Page Exclusive
Your brand can hold the exclusive exhibitor spotlight position on the home page at nynow.com. This prime positioning offers you exposure to the highest web traffic at all times.
The exclusive Exhibitor Spotlight feature on the home page links to the Exhibitor Spotlight page and includes all features for the Exhibitor Spotlight opportunity.
NYNOW.com Web Ads – All Pages
NYNOW.com attracts more than 55,000 visitors per month – more than 1,500 visitors in a single day! Average page views per month are 180,000. Take advantage of these limited opportunities for premium brand exposure and start making an impression on new customers TODAY! Placement includes: 20% SOV (share of voice) on the NYNOW.com homepage and ROS (run-of-site/all pages; does not include registration form web pages). Creative must be supplied no less than 5 business days prior to insertion date.Anchor Banner (728 x 90) – $250/month during Oct'18 and Nov'18; $500/month during Dec'18, Jan'19 and Feb'19
Product Preview Email
Showcase your product(s) in this image-focused email, and draw attention to your new releases or best sellers. Limited space! Up to 8 product spots available within 4 pre-show and 2 post-show emails.
Starting at $150 per ad spot, per email
Maximize your exposure to both registered and prospective attendees of NY NOW with your advertisement in an attendee marketing email. Delivered weekly to the largest distribution of prospective and registered buyer attendees, this opportunity offers maximum reach for your marketing spend. Placement includes:
• Your advertising creative
• Link to your company website
Cost: $250/month during Oct'18 and Nov'18; $375/month during Dec'18 and Jan'19
Be front and center with NY NOW buyers with door decals. Sponsorship includes production of decals measuring 24” x 24” each. Additional decal opportunities throughout NY NOW available. Inquire with your sales representative.
Cost: Starting at $5,000 for (15) decals
With thousands of buyers utilizing shuttle buses between the Javits Center and NYC hotels, this sponsorship is a key placement to drive booth traf c. Signs measure 30” x 240” and are placed on the sidewalk side of each bus. Sponsorship includes production.
Cost: $5,000 for 2 signs
Position your company in front of key buyers and/or press, with a sponsorship of their exclusive lounge spaces with refreshments. Sponsorship includes signage and an opportunity to provide literature or product samples.
Cost: $1,995 per location
Capture buyers’ attention with your message on the back of restroom stall doors. Bundle + save!
Cost: $350 per decal
Sponsor a buyer happy hour during NY NOW. The happy hour can be hosted within your booth space or in one of our on-site lounges. Sponsorship includes wine + beer, bartender(s) with ~150 servings or up to one hour (whichever ends rst). Sponsored coffee hours also available (same quantity and fees apply).
Provide buyers with a take-home reminder of your company, available to every buyer after printing their badge. Sponsorship does not include production. Quantity includes attendees only (23,000 suggested).
Go big and command attention with a large-scale advertisement on the main lobby staircase. An incredible branding opportunity for a message that cannot be missed! Sponsorship includes production.
Cost: $15,000 for half • $25,000 for full
Command attention and ensure buyers always know where to nd you at the Market. Permissions and pricing varies by exhibit hall. Limited to peninsula or island booths 400 sq. ft. or larger.
Contact your sales rep for more details and to review pricing.
A unique opportunity to showcase your products in high volume traf c areas of the lobby near exhibit hall entrances. Each kiosk is well-lit and includes up to two shelves for product presentation. Lighting included in price. Additional electric for tablets or monitors not included.
Promote your presence throughout the market with 5,000 walking ads! Have your company logo featured on 5,000 bags (Bags and bag design provided by NY NOW) distributed to our VIP and New Buyers at the Buyers lounge located on the show floor.