SUMMER 2018 MARKET BY THE NUMBERS
Unique buyers and company increased 3%
30% new retail buyers in attendance
94% attend the market to shop
95% of attendees have purchasing authority
65% of attendees are more influenced by products at NY NOW markets
Retail is fast evolving and the independent retailer -- more than any other -- must SOURCE DIFFERENTLY and UNIQUELY in order to SUCCEED.
Showcase your design-driven products at this leading Market for contemporary design and sophistication – across home, lifestyle, handmade and gift products and be in front of the thousands of customers you won’t see anywhere else – nearly 50% of our buyers ONLY source NY NOW for product. NY NOW is produced twice annually, held in February & August in New York City.
Organized into three easy-to-navigate Collections, NY NOW attracts buyers from around the globe seeking the level of quality, design-driven products only NY NOW delivers.
Reach thousands of buyers with our lead generation tool – this FREE EXPOSURE means more leads for you! As a participating exhibitor, you’ll have FREE access to maintain your personalized online profile, promoted to attendees before, during and after the Market. Your profile includes access to free promotional tools, including:
Lead Generation/Matching Tool
Get buyer recommendations based on your product categories + see who’s saved you as a favorite!
Access to Buyers
Search the attendee list and message your most-wanted buyers for FREE
Customized E-Booth Promotional Widget
Help your customers register to see you at NY NOW from your website with a quick link from your FREE custom widget
Features your directory information, company bio, product images, show specials, product categories, lines and more.
I found at least 15-20 new lines for our store, in multiple categories, over 2 1/2 days of market. Having been in business for over 11 years, it was very refreshing to see so many new vendors with quality products that I know our customers will love!Ann O’Shields, The Nest Egg (Owner), buyer