THE MARKET FOR HOME, LIFESTYLE + GIFT

August 19 - 22
Handmade® Global Design
August 20 - 23
Home | Lifestyle | Handmade
All Collections at
Javits Center, NYC

Why Exhibit?

what's next

Showcase your design-driven products at this leading Market for contemporary design and sophistication – across home, lifestyle, handmade and gift products. NY NOW is produced twice annually, held in January/February & August in New York City.

 

Nearly 40% of our buyers attend NY NOW exclusively, to find distinctive products and maintain their competitive edge. You won’t see them anywhere else.


OVERALL MARKET FACTS

24,000 anticipated attendees  |   2,300 exhibitors   |   400+ media outlets

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BE DISCOVERED BY HARD-TO-FIND SPECIALTY BUYERS
88% of buyers in attendance represent 1-4 stores, the most difficult retailers to identify and find.

ACCESS NEW BRICK & MORTAR RETAILERS
Brick & mortar retailer attendance grew by 15% at the winter 2016 market.

SEE MORE BUYERS WITH STRONG PURCHASING POWER
The exhibit floor will be flooded with 24,000+ of the industry’s most sought-after retailers. Attendance at the winter 2016 market was up 6% over last year!

LAUNCH YOUR NEW PRODUCTS
Nearly 60% of brands chose to launch their newest products exclusively to buyers at NY NOW Summer 2015 , before they introduced them anywhere else!

GET UNMATCHED PRESS EXPOSURE 400+ media outlets attend NY NOW, offering an unparalleled opportunity for brand exposure unrivaled by any other market.

This is the place to meet quality-driven buyers who source and seek out the best, most innovative products – where they come to discover what’s next.

80% of buyers indicate that seeing a product at NY NOW is MORE influential to their purchasing decisions versus other available markets and options.


Product categories are organized into 3 Key Collections:

  • HOME (1000 exhibitors)
    With a focus on innovation, this collection includes three themed sections: Tabletop + Gourmet Housewares; Home Furnishings + Textiles; and Accent on Design®.
  • LIFESTYLE (1000 exhibitors)
    A broad spectrum of trend-setting merchandise across four themed sections: Baby + Child, Gift, Personal Accessories, and Personal Care + Wellness.
  • HANDMADE (550 exhibitors)
    A juried collection of artisanal handcrafted items across such categories as tabletop, ceramics, textiles, home decor, jewelry, and apparel. There are three distinct categories: Handmade Designer Maker, Handmade Global Design and Artisan Resource®.

SEE BUYERS BY COLLECTION.


“I found at least 15-20 new lines for our store, in multiple categories, over 2 1/2 days of market. Having been in business for over 11 years, it was very refreshing to see so many new vendors with quality products that I know our customers will love!”

–Ann O’Shields, The Nest Egg (Owner)


Key product categories represented

  • Home Furnishings
  • Decorative Accessories
  • Candles
  • Home Textiles
  • Floral/Garden/Outdoor Furnishings
  • Tabletop
  • Gourmet Housewares/Kitchenware
  • Specialty Food/Confections
  • Jewelry
  • Fashion Accessories/Apparel
  • Games/Puzzles/Toys
  • Baby/Child/Tween
  • Stationery/Publishing
  • Personal Care/Wellness
  • Seasonal/Holiday
  • Religious/Inspirational
  • Pet Products
  • Resort/Souvenir/Promotional Items

 Attendee Categories

  • Independent & specialty retail buyers
  • Interior Design Firms
  • Distributors
  • Importers
  • Wholesalers
  • Manufacturers’ representatives

GET CONNECTED INSTANTLY TO THOUSANDS OF BUYERS WITH THE NY NOW LEAD GENERATION TOOL – FREE EXPOSURE MEANS MORE LEADS FOR YOU!

As a participating exhibitor, you’ll have FREE access to maintain your personalized online profile, promoted to attendees before, during and after the Market. Your profile includes access to free promotional tools, including:

  • Lead Generation/Matching Tool – Get buyer recommendations based on your product categories + see who’s saved you as a favorite!
  • Access to Buyers – Search the attendee list and message your most-wanted buyers for FREE
  • Customized E-Booth Promotional Widget – Help your customers register to see you at NY NOW from your website with a quick link from your FREE custom widget
  • Online Profile – Features your directory information, company bio, product images, show specials, product categories, lines and more.