THE MARKET FOR HOME, LIFESTYLE + GIFT

February 3 - 6, 2018
Handmade® Global Design
February 4 - 7, 2018
Home | Lifestyle | Handmade
All Collections at
Javits Center, NYC

press Release

NEW ARTISANS JOIN THE NY NOW® SUMMER 2017 MARKET


– Artisan Resource® Section Welcomes New HANDMADE Exhibitors Among Country Pavilions, Market Incubator Program, and More! –

WHITE PLAINS, NY. — July 13, 2017 — NY NOW®, the Market for Home, Lifestyle + Gift, is excited to announce a surge in new participants in its one-of-a-kind Artisan Resource® section at the upcoming summer 2017 market. As part of NY NOW’s HANDMADE Collection, Artisan Resource connects U.S.-based importers with international producers and exporters by providing a production-sourcing opportunity for overseas artisan enterprises to showcase their products and production capabilities at export terms from the country of origin. This section will be open Sunday, August 20 through Wednesday, August 23. Previously situated on the west end of the 1000 – 1200 aisles of Level 3 of the Jacob K. Javits Convention Center, Artisan Resource will now be located on the west end of the 3600 – 3900 aisles, also on Level 3.

There is an unprecedented demand for handmade and artisan products among consumers as they look to purchase items that are unique for their loved ones (and themselves!). Exhibitors in the Artisan Resource section will showcase a variety of wares in categories including gift, home décor, textiles, tabletop, stationery, jewelry, apparel and fashion accessories, from materials that include ceramics, glass, metal, leather, natural fibers, recycled materials and paper. Exhibitors are carefully selected to participate in this section based on their commitment to design innovation, cultural preservation, social enterprise and sustainability experience. They also demonstrate the capability to meet export demands at volume pricing.

“Artisan Resource at NY NOW continues to be a focal point for buyers looking to bring hand-crafted wares to their consumers,” said Randi Mohr, Group Show Director, NY NOW and Vice President, Emerald Expositions. “With more than 25 countries represented, and new brands making their debut each Market, this is one section that attendees can’t afford to miss.”

Nearly 100 artisans will fill the Artisan Resource section including 50 new tenants that are making their NY NOW debut. Newcomers include:
    •   3rd Culture (Booth #3876) – Based in Istanbul, Turkey, the company offers a
collection of unique furniture, photography, gifts and personal accessories under
the brand’s “Inspired by the World, Created in Istanbul” guideline, all of which are
unique to the 3rd Culture brand, created and designed in Istanbul and produced by
local artisans and craftsmen in Istanbul’s historic Beyoglu neighborhood.
    •   Community Friendly Movement (Booth #3795) – Based in New Delhi, India, the
company is a social enterprise whose mission is to create wealth for artisan
communities at the bottom of the supply chain by offering quality handmade
products to its customers at competitive prices by working directly with the
community to reduce the number of intermediaries in the chain.
    •   Rarity Handbags (Booth #3874) – Based in South Africa, the company designs
and manufactures handbags for export from a heritage of natural materials,
delivering a flawless contemporary product that exemplifies a uniqueness through
interpretive design.

In addition, NY NOW continues to welcome new brands to its popular Market Incubator Pavilion. First launched in 2013, companies in this section represent emerging artisan enterprises that can exhibit in the pavilion for three consecutive Markets providing opportunities to grow their presence and business over time. In August, this pavilion will be home to 15 brands, including newcomers such as Trash to Cash (Booth #3683 – India), Tribal Textiles (Booth #3669 – Zambia) and Sa Voix (Booth #3675 – Haiti).

Finally, NY NOW is excited to announce a new addition to its government-sponsored pavilions in the section – the Argentine Investment and Trade Promotion Agency (Booth #3674). This pavilion joins Tunisian Handicraft (Booth #3770), The Indonesian Consulate General in New York (Booth #3670), MAISON DE L’ARTISAN – HANDICRAFT FROM MOROCCO (Booth #3970), and the Indonesia Agency for Creative Economy (Booth #3662). These pavilions provide buyers a chance to shop and source from a variety of brands from each country, showcasing the breadth and depth of the creativity and innovation available from the region.

A full list of the exhibitors showcasing products within the Artisan Resource section can be found here. To register to attend and experience everything that the Artisan Resource section has to offer, or for more information on NY NOW, please visit nynow.com.

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About NY NOW

NY NOW®, the Market for Home, Lifestyle + Gift, will take place at New York City’s Jacob K. Javits Convention Center. NY NOW features three comprehensive collections – HOME, LIFESTYLE and HANDMADE – that encompass tens of thousands of products in hundreds of product categories. The Handmade® Global Design section of the HANDMADE Collection will open on Saturday, August 19 and close on Tuesday, August 22. The HOME and LIFESTYLE Collections, as well as the Handmade® Designer Maker and Artisan Resource® sections of the HANDMADE Collection will open on Sunday, August 20, and close on Wednesday, August 23. Handmade® Designer Maker also moves to Level 3. Attendees from all 50 states and more than 80 countries worldwide are expected.

NY NOW is owned by Emerald Expositions, the largest operator of business-to-business trade shows in the United States, with most of our shows dating back several decades. We currently operate more than 50 trade shows, including 31 of the top 250 trade shows in the country as ranked by TSNN, as well as numerous other events. Our events connect over 500,000 global attendees and exhibitors and occupy more than 6.5 million NSF of exhibition space. We have been recognized with many awards and accolades that reflect our industry leadership as well as the importance of our shows to the exhibitors and attendees we serve. More information about NY NOW can be found at www.nynow.com

NOTE TO EDITORS:
•   The official name of the market is “NY NOW.” Please do not use “NY Now,”
“NYNow” “the NY Gift Show” or the “NY Gift Fair” to refer to the market.
•   Javits North will be under renovation starting with the summer 2017 NY NOW
market. As a result, the Handmade® Designer Maker section will move to Level 3
of the Javits Center and has a new date pattern, opening Sunday, August 20, and
closing on Wed., August, 23. This section is no longer open on Saturday.

MEDIA CONTACT:
Katie Seifert
Coyne PR for NY NOW
973-588-2000
kseifert@coynepr.com