WHITE PLAINS, NY, December 19, 2014…Thirty finalists will compete for the 11th semi-annual Eco Choice Awards, a green initiative co-sponsored by NY NOW®, the Market for Home + Lifestyle and GREENRetailer magazine.The finalists, picked from nearly 100 products to be featured in NY NOW’s SustainAbility: design for a better world® display, will compete in one of three award categories: Most Innovative, Most Sellable and Most Sensitive Use of Materials. Voting to choose the winners will be conducted online (www.giftshopmag.com/votegreen) from December 12 through January 9. Winners will be announced the week of January 12, in advance of the winter 2015 edition of NY NOW, January 31-February 4, at New York City’s Jacob K. Javits Convention Center.“Eco Choice Awards finalists, which represent each of NY NOW’s three collections and its nine categories, as well as the co-located Artisan Resource®, points to the continued demand for eco-friendly and socially-responsible products,” said Scott Kramer, NY NOW co-director and vice president. “The Eco Choice Awards reflect the critical importance of ‘green’ products that deliver both form and function, as well as increasingly higher standards for green production processes and design.”The ten finalists in the “Most Innovative” category include: Anemone centerpiece by Annieglass Inc.; Beaded bracelet featuring vintage buttons, retired coins and old watch faces by Dunitz & Company Inc.; backpack from flip & tumble; City Lights by FunnyFish Inc.; Kupp’ from Katesplace LLC; Recycled T-shirt skirts by Look At Me Designs; Peace Shape Maple Teether by Maple Landmark Woodcraft; The Gatherer, waxed canvas bucket bag by Peg and Awl; Cork Dots sling by Spicer Bags; and Vinyltone by Vinylux.The ten finalists in the “Most Sensitive Use of Materials” category are: Urban dinnerware by Alex Marshall Studios; Burlap nettled cushion by Calyz Textiles; ecojot app ready city journals by Ecojot; Paper rosettes by Giftsland; hand soap by Hand In Hand Soap; Mote Marine collection by Harry Barker; Fire Station by Plan Toys; handcrafted stone owls by Tesoros Trading Company; Xaquixe glass carboy and glasses by Tilonia; and YOXObug Flye by YOXO.The ten finalists in the “Most Sellable” category include: Dog collection by Artel Glass; Reclaimed wood art frame by Beach Frames LLC; “I Pick You” card by Good Paper; Frankie tote by Graf & Lantz; Munch-mates by Modern-Twist; Cubes journal by Karen Alweil Studio; Keys tablerunner by MKC Photography; Mermaid Once Upon a Time Collection by Pebble; “Love” Animals greeting cards by Rigel Stuhmiller; and cruelty-free organic silk throw from Sustainable Threads.The winter 2015 edition of NY NOW®, the Market for Home +Lifestyle, will run Saturday, January 31, through Wednesday, February 4, 2015, at New York City’s Jacob K. Javits Convention Center. NY NOW has staggered show opening dates and locations, with HANDMADE running Saturday to Tuesday, and HOME and LIFESTYLE running Sunday to Wednesday Market hours are 9am – 6pm, daily, except Tuesday, February 3, when HANDMADE closes at 5pm; and Wednesday, February 4, when HOME and LIFESTYLE close at 2pm.Artisan Resource is a semi-annual tradeshow which runs concurrently with NY NOW (February 1-4, at New York City’s Jacob K. Javits Convention Center) offering a production-sourcing venue for overseas artisan enterprises to showcase their products and production capabilities – at export terms – from their country of origin. The semi-annual tradeshow is managed by Emerald Expositions and organized with the assistance of ByHand Consulting. Additional information and registration is available online at www.artisanresourceny.com.NY NOW’s comprehensive collections – HOME, LIFESTYLE and HANDMADE, as well as NEW! exhibitors – will encompass 100,000 products in 400+ product categories. Attendees from all 50 U.S. states and more than 80 countries worldwide are expected. Information and registration are available online at www.nynow.com.