At NY NOW, we are entering a new era—
led by industry experts, rebuilt
with intention, and designed to deliver
real value for brands and buyers who want meaningful business outcomes.

We are full steam ahead on Summer Market without missing a beat.

August 2–4, 2026
Jacob K. Javits Convention Center

A New Chapter for a Legacy Brand

For more than 100 years, NY NOW has been a cornerstone of the wholesale community—bringing together brands and buyers in the heart of New York City.

Today, that legacy continues under new ownership.

Rockview Management Group, led by industry veterans Dorothy Belshaw, William Lacey, and Karen Olson, has acquired NY NOW and will lead the show into its next chapter, building on this strong foundation and positioning the brand for future growth.

NY NOW is being reimagined for the future—focused on what matters most:

• An enhanced mix of established and in-demand brands that retailers are actively seeking.
• Targeted outreach to attract high-intent, qualified retail buyers across categories.
• Reimagined layout and experience to make discovery easier, faster, and more effective.
• Real business outcomes for both exhibitors and buyers.

This is not just a continuation – It’s a forward-looking transformation.

Led by Industry Experts

This next chapter is guided by a leadership team with deep roots in the gift, home, and trade show industries:

• Dorothy Belshaw – 33 years in the industry, including leadership of NY NOW for 8 years, as well as deep customer relationships, operational expertise and industry thought leadership
• William Lacey – 30 years of financial, M&A, and process improvement expertise
• Karen Olson – 28 years of brand transformation and growth strategy experience in the gift, home and tradeshow industry

Together, they bring the experience, perspective, and commitment needed to reimagine NY NOW for the future.

What’s Next

We are actively building toward a strong Summer 2026 Market and beyond, with a clear focus on:

• Expanding the presence of established, in-demand brands
• Driving high-quality buyer attendance
• Elevating the on-site experience
• Leveraging industry partnerships

Join Us This August

NY NOW Summer Market
August 2–4, 2026
Jacob K. Javits Convention Center

Be part of the next chapter of one of the industry’s most recognized marketplaces—reimagined for what’s next.

Built on legacy. Designed for what’s next.

NY NOW is where the right brands and the right buyers come together—
to discover, connect, and grow.

Dorothy Belshaw

CEO & Founder, Rockview Management Group Inc.

Our fearless leader brings more than 33 years of gift and tradeshow experience to our small but mighty team. She has deep understanding and strong relationships across the gift and home industries and has been a trusted advisor to many along the way. When not working, you will find Dorothy skiing, ocean swimming, cooking, attending son George’s jazz band concerts, and visiting daughters Martha and Alice in Boulder and London. Happy Place: in nature (forests, mountains, canyons, deserts, beaches)

William (Bill) Lacey

CFO & Founder, Rockview Management Group Inc.

With more than 30 years as CFO of both publicly-held and private equity backed companies across manufacturing, distribution and real estate, Bill is more than just a numbers guy. He brings operational expertise, leadership and strategic growth experience to the team. In his free time, Bill tries to keep up with his 3 grandsons. Happy Place = Happy Hour in the yard with my family.

Karen Olson

CMO & Founder, Rockview Management Group Inc.

More than 28 years of Karen’s career have been dedicated to the gift, home and tradeshow industries, after several years on the agency side of the world. She has proven experience in rebranding and innovative marketing and growth strategies. Life balance for Karen includes, family, tennis, golf and more recently exploring her new homebase in Charlotte. Happy Place = Beach, any beach.

Ashley Ciofrone

Senior Manager, Customer Success

Ashley brings 13 years of experience in the gift, home and tradeshow industry across multiple categories. She has played a vital part of NY NOW throughout these years in building & fostering relationships and supporting brands in their growth & development. She is passionate about driving brand success and customer experience. Outside of the industry Ashley lives in the Hudson Valley with her husband and two girls. She enjoys spending time outdoors, creating memories with her family, discovering & exploring new places, and watching her girls dance or cheer on the weekends. Her happy place is outdoors- preferably on a beach.

Michelle Karol

VP, Business Development

Bringing more than 18 years of experience in the gift and home industry, Michelle has played an integral role in the growth and development of leading tradeshows across the country. Her expertise spans handmade, gift, luxury and kitchen & table categories, where she is passionate about cultivating strong partnerships, supporting brand growth and creating impactful industry experiences.  A strong believer in work-life balance, she enjoys spending time boating and fishing with her husband and sons, cheering on sports from the sidelines, and keeping up with the family’s new Australian Labradoodle puppy. Happy place = on the water.

Leanna Worrall

VP, Business Development

Leanna brings over 20 years of experience in the gift, home, and trade show industry, blending exhibiting experience with deep expertise in trade show sales/operations, and permanent showroom market leasing. She’s known for her energetic, relationship driven approach and dedication to helping brands grow and adapt in an evolving industry. Off the show floor, she’s a mom of two, loves live music, meaningful travel and any quiet moment outdoors with a good book. She lives outside Atlanta with her husband and kids.

Sarah Zeigler

Content & Communications Lead

With over eight years of experience in the gift & home industries, Sarah brings a background in marketing communications with a passion for brand storytelling and customer experience. She’s based in Atlanta with her husband and two golden retrievers, and her happy place is traveling somewhere fun, cheering on Atlanta sports teams, or spending time with family & friends. Her guilty pleasure is keeping up with pop culture!